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How to Assess a Client’s Style: Proven Methods for Effective Evaluation

When it comes to working as a fashion stylist, one of the most important skills you need to develop is the ability to evaluate a client’s style. Understanding your client’s personal preferences, fashion choices, and overall aesthetic is crucial in order to deliver a styling service that meets their needs and exceeds their expectations. In this comprehensive guide, we will explore the various methods and techniques you can use to evaluate a client’s style effectively.

Conduct a Detailed Consultation

The first step in evaluating a client’s style is to conduct a thorough consultation. This initial meeting is an opportunity for you to get to know your client on a deeper level and understand their fashion goals and aspirations. Ask open-ended questions to encourage them to share their personal style preferences, favorite fashion icons, and any specific looks or trends they want to explore. Take notes and pay attention to their body language and non-verbal cues to gather as much information as possible.

Analyze Their Existing Wardrobe

Another effective way to evaluate a client’s style is by analyzing their existing wardrobe. Ask your client to show you their favorite pieces, and observe the colors, patterns, cuts, and styles that dominate their collection. This will give you valuable insights into their preferred aesthetics and help you identify any recurring themes or patterns. Additionally, take note of any items that they rarely wear or seem uncomfortable in, as this can indicate their style boundaries or areas they want to explore.

Consider Their Lifestyle and Personality

A client’s lifestyle and personality play a significant role in their style choices. Evaluate their daily routine, profession, and social activities to gain a better understanding of the context in which their style needs to be functional. For instance, a client with a corporate job may require a more polished and professional wardrobe, while someone who leads an active lifestyle may need casual and comfortable outfits. Additionally, consider their personality traits and characteristics to ensure that their style reflects who they are as individuals.

Explore Their Fashion Inspirations

Fashion inspirations can provide valuable insights into a client’s style preferences. Ask your client to share their favorite fashion icons, designers, or brands. This will help you understand the aesthetics they admire and the fashion references they resonate with. By exploring their inspirations, you can gain a deeper understanding of their style aspirations and incorporate elements that align with their fashion idols into their own wardrobe.

Assess Their Body Shape and Proportions

Understanding a client’s body shape and proportions is essential for creating flattering and well-fitted outfits. Evaluate their body type, paying attention to features such as height, weight, body proportions, and body measurements. This information will guide your choices when it comes to selecting garments that enhance their best features and minimize any areas of concern. Additionally, consider their skin tone and complexion to determine the most complimentary colors for their wardrobe.

Adapt to Changing Trends and Seasons

Fashion is constantly evolving, and it’s essential for a fashion stylist to stay updated on the latest trends and seasonal changes. While evaluating a client’s style, consider how they can incorporate current trends into their wardrobe without compromising their personal aesthetic. By suggesting small updates or incorporating trendy accessories, you can help your clients stay stylish and relevant while staying true to their unique style.


Key Takeaways:

  • Conduct a thorough consultation with your clients to understand their fashion goals and preferences.
  • Analyze their existing wardrobe to identify their preferred aesthetics and areas they want to explore.
  • Consider their lifestyle and personality to ensure their style is functional and reflective of who they are.
  • Explore their fashion inspirations to incorporate elements that align with their fashion idols.
  • Assess their body shape and proportions to create flattering and well-fitted outfits.
  • Stay updated on the latest trends and adapt them to your client’s personal style.

By mastering the art of evaluating a client’s style, you can provide a personalized styling service that exceeds expectations. Remember to listen, observe, and understand your client’s preferences and needs. If you’re looking to further enhance your skills in fashion styling, consider taking the FIT Fashion Styling Foundations online course and certificate program offered by Yellowbrick. This comprehensive program will provide you with the knowledge and expertise to excel in the world of fashion styling. Start your journey today and take your career to new heights!

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