- The importance of fashion storytelling and how to tell a story through style
- Developing a unique fashion point of view and how to translate it into your work
- Fashion research, trendwatching, and finding style inspiration
- Styling different body types and essential tailoring and fitting skills
- The history of fashion styling and identifying historic fashion references
- How to develop a style concept and put together a 'look'
- Learn the language of fashion and how to be fluent in it, from basic terminology to important
- cultural moments in the field
- Where to find inspiration and how to organize images into moodboards
- The various personal styling career paths (personal shopper, image consultant, etc.)
- Essential tailoring and fitting skills
- How to put together a “look”
- Dressing different bodies with different needs, perspectives, and backgrounds
- How to edit a closet
- Styling clients that don’t have a lot of time or resources
- The basics of sourcing clothes or thrifting vintage pieces
- How to find stylists and become an assistant
- Learn the difference between commercial styling (e-commerce, runway, editorial, catalog, celebrity, store display, food, set design, etc.) and personal styling (image consulting, personal shopping)
- Explore associated careers such as hairstylist, makeup artist, photographer, etc.
- Gain insight on how to break into these areas and book clients/gigs
- Time management, public speaking, writing skills
- How to write a business plan, mission statement, market analysis, expenses, or set up an office or studio
- The difference between having agency representation versus working as a freelancer
- How to assemble a team and manage creative direction
- How to cast talent and source garments and props
- The differences between editorial and lifestyle styling
- The fashion calendar and production schedules
- The fashion stylist's responsibilities before, during, and after a shoot
- Behavior and etiquette tips on how to be professional on set
- How to manage challenges on set
- How to edit photos digitally and prepare them for printing, digital publication, or your portfolio.
- Models & body inclusivity
- Using social media to your advantage
- How to build your personal brand and a consistent image across multiple channels
- How to manage freelance work, make invoices, and track your time
- What to charge for your work
- How to nurture customer relationships and keep clients happy
- What goes in a professional portfolio and how to use it to communicate your point of view
- A quick tutorial for using a free online portfolio platform and what should be on your personal website